Nielsen - Analyst, Innovation Practice - Singapore (Posted on 28 Jan)

Position Type
Post Date

28 Jan 2019

Employer Description

Nielsen Holdings Inc. is an American information, data and measurement company with headquarters in New York City, USA. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. Total revenues were $6.2 billion in 2016.The company is listed on the New York Stock Exchange (NYSE) and is currently a component of the S&P 500.In 2018, American Marketing Association ranked Nielsen number 1 among top 50 Market Research Firms in the United States.

Program Details

What we do:
Nielsen Innovation Practice helps clients from various industries such as FMCG, finance, pharmaceuticals to develop and commercialize new product or services that generate profitable growth. We do this by identifying unmet consumer demand, optimizing innovations to deliver on that demand, quantifying the opportunity of those innovations and help accelerate commercialization success with more precise launch plans and real-time optimization of in-market activities.

 Design robust research solutions to answer clients’ business questions on innovations.
 Analyze and interpret processed data to discover consumer insights.
 Run various tools and models to assess innovation on consumer adoption framework and estimate its financial potential.
 Present research findings and share recommendations to guide clients on their innovations’ journey prior to launch.
 Liaise with other internal teams to ensure timely and accurate delivery of client deliverables.


 Bachelor’s degree in statistics, social sciences, business management or any related field
 Internship/working experience in market research or a related field is highly desirable.

 Excellent analytical and consultative skills
 Effective oral and written communication
 Ability to prioritize various demands
 Keen attention to detail
 Collaborative, team player
 Strong problem solving skills
 Uncompromisable honesty and integrity
 Proficiency in another language within ASEAN would be an advantage.


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